BMW — X RANGE

Same series, two stories. We created a pair of evergreen TVCs and social videos for BMW’s X Series, each capturing a different side of performance and luxury.

Client: BMW
Agency: Goodby, Silverstein & Partners
My Role: Art Director

“Many Drivers” TVC.

Some social…

CREDITS
Executive Creative Director: Matt Edwards
Creative Directors: Kevin Leung & Clemens Zlami
Art Director: Me
Copy Writer: Andrew Barnes
Producers: Dan Chang, Matt Flaker

“Must Have Known” TVC.